Television remains one of the most effective advertising medium due to its sheer power, superiority, and reach. With the internet replacing some TV viewing, there is the added benefit of reaching a large online audience. TV commercials can be incredibly cost effective, even with budgets being leaner than ever.
We focus on providing you with a high value service from start to finish, making the most of your production budget.
We can facilitate the process of getting your advertisement approved for broadcast through Clearcast. Companies aren’t allowed to show ads that are misleading, harmful, or offensive. So, before ads are shown, we check them against the UK Codes of Advertising (the BCAP and CAP Codes), which set out what is and isn’t permitted. We ensure this is done without compromising any aspect of the final product. Once your TV commercial is complete, it will be broadcast, ready with all the approved consent in place.
For years, many businesses have thought that TV advertising has been out of their reach due to its mass appeal and associated costs. Sky AdSmart is turning that thinking on its head, making TV relevant and affordable for businesses across the UK.
AdSmart allows you to pick and choose from a range of household attributes. There are thousands of ways you can mix these to make sure your ideal customers get to see your ad.
It’s not just mainstream TV where you can utilise your TV commercial. YouTube ads, Facebook videos, LinkedIn, and other social media provide the perfect platform to relay your message to the right people, at the right time. And mostly, you only pay for what’s viewed. Ads help you connect with people who are interested in what you have to offer.
Our creative team will work to understand your business goals, your product, and your brand standards. The result is a video that's uniquely yours – creative, and clear – blending seamlessly into your existing marketing mix.
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